Sunday, April 16, 2006

PPS, revshare, and an opinion

I am so sick of revshare programs screaming how they make people more money. As a successful PPS sponsor, I will give you a straight explanation why PPS is better than RevShare, in the long run.

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Revshare 101.

The bottom line is Revshare programs, like PPS, exist to turn a profit. As much profit as possible. They are unhappy with a 2% return. If they are losing money, they lower the %. If they are completely losing money, they go out of business. PROFIT IS THE BOTTOM LINE.

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Given the above, let me explain my logical conclusion to the statement "you make more with revshare than PPS, so promote our revshare program" below.

Either:

1) the revshare program can't pay-per-signup and they hope to spin things in their favor. There is no shame in this. For PPS, it requires a huge up-front investment. If a small revshare program can't afford PPS, kudos to them for using revshare. It's better than nothing. We started with revshare and pay-per-active. It was a good starting point SEVEN years ago.

or,

2) the revshare program can afford to pay-per-signup, but THEY make a LOT more money by convincing sheep to take all the risk.

or,

3) they actually make less money. If they are saying you make more with their revshare program (versus pps), then it means they are making less with revshare vs pps. The dollar is divided only so many ways.

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My response to these 3 points...

1) It is respectable if they are honest.

2) You are getting schooled. Go back to McDonald's.

3) This is highly unlikely. They wouldn't make a choice to earn less. They ain't yo momma. They don't love you. They do not have high hopes for your future as a doctor. They are a business. They do this to earn a profit. Remember the universal truth we are all here to make a profit.

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