Thursday, June 16, 2005

web design - definition

Web design is the formatting and layout of a Web page, website or web application. Typically, it refers to the graphical elements of web development. This includes images, CSS, and XHTML. To create attractive web pages, which encourage visitors to return, there are certain suggestions to follow.

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These are the dos and donts of web page design.

Don't use frames.
Don't use splash pages.
Don't use distracting, nor blending, backgrounds which result in hard-to-read text.
Don't use ambiguous graphical navigation.
Don't overuse ad banners, extra large logos, and other frivolous elements at the top of web pages.
Don't use pop-up, pop-under, nor moving windows.
Don't use "under construction" images forever!
Don't use more than one animation.
Don't use scrolling text.
Don't assume everyone uses your screen resolution and browser.
Don't use one page to place everything on your website.
Don't use script to "disable" the back button.
Don't use untested and new technology on your home page nor other high-traffic web pages.

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Do have consistent design and layout on every page.
Do create simple, clear, neat, and clean web pages.
Do use links with the same behavior, appearance, and color on every web page.
Do add search capability, for large websites.
Do remember people with disabilities.
Do offer graphics optimized for file size and screen resolutions.
Do update web pages, so they are current.
Do your testing. Test! Test! Test! Test web pages and applications before publishing them.
Do write smaller, more focused, sentences and paragraphs.
Do remember to split long web pages into smaller, multiple web pages.

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Website Goals.

These dos and donts are for webmasters with "public" websites. This contrasts those with purely "personal" websites. Public websites are for any website visitor. Typically, these websites have a particular goal. Goals of a public website include selling a product, providing a community, advertising an organization, or offering information to a large group of people.

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Public websites are not focused around the person runnig it (i.e. the webmaster). Personal websites do not need to follow these dos and donts. In this case, the webmaster has the freedom to express his/her artistic style, without worrying about the expectations of the public. As a website becomes less personal (and more public), it becomes more important to follow these dos and donts.

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